Modern Mom SA

Modern Mom SA Logo
Modern Mom SA Logo

WHY ROOIBOS IS THE UNOFFICIAL FUEL OF SA’s OCEAN ENDURANCE ATHLETES

With the open-water season now underway, endurance swimmers are gearing up to test their limits once more – facing icy swells, strong currents and unpredictable weather. As they take on South Africa’s toughest stretches, from Dassen Island to False Bay, Rooibos is emerging as an unlikely performance ally. Long seen as a comfort drink, research […]

E45 Gets a Fresh New Look!

E45, with over 70 years of skincare experience10, is stepping into a fresh new look.  The full range has undergone a thoughtful packaging refresh, bringing a cleaner, more modern feel to the brand, while keeping the same skin-loving formulations inside. You’ll notice updated typography, a more intuitive design, and clearer labels, making it easier to […]

LUNA Storyteller

With over 30 minutes of narrated stories and familiar songs, plus 750+ colorful images projected up to 8 feet wide, the Luna StoryTime Projector creates a playful yet soothing atmosphere for quiet time, travel, or bedtime. No screens, apps, or Wi-Fi required—just press and play. ● MAKE STORYTIME SHINE – Combines narration, music, and visual […]

Panado® Understands Pain Doesn’t Always Look The Same In Little Ones

Little ones have their own way of saying “ouch” – some cry, some cling, some go quiet. When these moments come, Panado®’s Paediatric Range of syrups get to work immediately1 delivering the trusted2 pain relief South African families have relied on for generations. Pain Doesn’t Always Look Like Pain While older children can usually tell you how they’re feeling, younger […]

Skincare Psychology

Skincare isn’t just about having glowing, healthy skin – it’s also a self-care ritual that can lift your mood, reduce stress, and boost overall well-being. E45 expertly formulated creams and face care range provide targeted relief for dryness and inflammation while restoring skin health, so you can feel comfortable and confident in your skin every day. The […]

Skin Healing Accelerators

Ingredients that are scientifically proven to speed up skin repair and recovery E45 has formulated its lotions, face care range, and creams with powerful ingredients which help to speed up recovery and support skin health. Understanding The Skin’s Moisture Barrier Your skin is the largest organ in your body,1a and it’s constantly working to protect you from germs, regulate your […]

Sore Throat, Strep Throat, or Tonsillitis: What’s the Difference?

Not all sore throats are the same, but Cepacol® is here to help. Whether it’s a scratchy irritation, strep throat, or tonsillitis, Cepacol®’s range of soothing lozenges1, hot medication2&3, and the new raspberry-flavoured effervescent4 explores the differences between a sore throat, strep throat and tonsillitis. The scratchy throat If you regularly breathe through your mouth, especially while sleeping, […]

Three Reasons You Have a Sore Throat but No Fever

Cepacol®, known for its sore throat lozenges1, hot medication2&3, and now new raspberry-flavoured effervescent4, explores three reasons you have a sore throat but no fever. 1. Tonsillitis  Your tonsils – those two small lumps of soft tissue at the back of your throat5a – are like your body’s built-in defence team, helping to trap germs and […]